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Online Growth Engine

What is Performance Marketing?

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Audience and Channel Strategy

Reaching the right people, at the right time, on the right platforms. whether it's Meta, Google, YouTube, or Amazon. It involves deep audience research, funnel mapping and strategic media placement to maximize reach, engagement, and ROI.

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Creative Messaging

Crafting content that connects, converts, and scales. Here, storytelling meets strategy. High-performing campaigns rely on compelling visuals and copy tailored to each stage of the funnel. From thumb-stopping Reels to high-converting search ads, this pillar is about resonating with your audience using the perfect blend of emotion, information, and persuasion.

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Insightful Growth

Optimizing with purpose through data, testing, and iteration. Performance marketing thrives on constant improvement. This pillar covers tracking key metrics (ROAS, CAC, CTR, LTV), running A/B tests, and applying insights to refine targeting, creatives, and bidding strategies. It’s where decisions are driven by numbers—not assumptions—to unlock scalable, sustainable growth.

FAQ’s

Some pre questions and answers

What is performance marketing and how is it different from digital marketing

Digital marketing is the full set of online tactics like SEO, content, email, and ads. Performance marketing is the slice tied to results like leads, sales, CAC, and ROAS. We spend, test, and scale only when numbers improve.

Which channels do you manage?

We manage Google Search and Shopping, Performance Max, YouTube, Meta for Facebook and Instagram, and Amazon Ads. When useful we connect WhatsApp journeys and AI agents so leads are qualified and followed up without manual work.

What results should I expect with Asenkai?

You get a 72 hour audit to fix tracking and find quick wins, a 14 day test sprint to learn what works, and a plan to reach 4 to 8x ROAS with clear CAC and MER targets. Efficiency first, then steady scale with clean reporting.

How do you track conversions and ROAS accurately?

We track using GA4 with enhanced conversions or server side events, Meta Pixel and Conversions API, clean feeds, and a neutral dashboard. We match platform numbers to real orders in Shopify or your CRM so reporting stays honest.

How is pricing structured?

You can choose pricing that fits. Commission on ad fees plus commission on sales we drive. Or a base retainer for ongoing management and growth. Minimums and exact rates depend on scope and budget and are set after the audit.

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